Mastering the V60: Why Your Pour Matters
I spent three years watching people in specialty cafes obsess over the exact angle of their wrist, as if a…
Your Daily Brew
I spent three years watching people in specialty cafes obsess over the exact angle of their wrist, as if a…
I spent years behind a bar watching people obsess over water temperature to the exact degree, acting like a two-degree…
I spent years behind a bar listening to people drone on about “complex fermentation notes” as if they were describing…
People love to talk about the “unboxing experience” or the surgical precision of new burrs, as if a piece of…
I spent three years watching customers stare at espresso machines like they were reading ancient runes, convinced that a $2,000…
I spent eight years behind a bar listening to people swear that a single sip of caffeine after noon would…
Everyone talks about natural process beans and the fruit notes they carry like they’re some kind of magic trick. You…
I saw a video yesterday of some “productivity guru” claiming that if you wake up at 4 AM and meditate…
I spent forty minutes this morning chasing a note of jasmine in a light roast, only to realize I was…
I saw a bag of “experimental anaerobic fermentation” beans yesterday with a price tag that could have paid my rent…